Publications
"Masisa in Concordia
Creating Productive, Social, and Environmental Value in Latin America´s Forestry Industry"
VIVATrust – February, 2008
The first Case Study of the series documents the noteworthy and thriving cooperation between INCAE Business School and Fundación AVINA. This second case describes a business world success story: MASISA Concordia, part of GrupoNueva, a VIVA Trust-owned group. Cooperation between MASISA management, Fundación AVINA, and other civil society actors, as well as GrupoNueva, whose corporate philosophy is based on the triple bottom line (financial, social, and ecological success) has resulted in a successful organization responsibly occupying its exemplary place in society.
The present case study, like the first, was developed by Dr. Roberto Artavia L., former rector of INCAE Business School. The preamble has been written by Dr. Stephan Schmidheiny, the creator of the “eco-efficiency” concept. Dr. Schmidheiny has been pleased to find a true example of his vision in this case.
Defensores del chaco
Building the Future Together
Masisa in Concordia
Creating Productive, Social, and Environmental Value in Latin America´s Forestry Industry
AVINA - INCAE
A Partnership for Sustainable Development in Latin America
Cultura y Transformación Social
My Path, My Perspective
- Autobiography
Crisis and Opportunities – Thoughts and Lessons
VIVA's Early Experiences - Dialogue, Bridges, Alliances
Liderazgo, Liderança, Leadership - Testimonios personales